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Wednesday, April 30, 2014

iPhone app turns hummed audio into MIDI

27th May 2009
iComposer features 130+ instruments
iComposer is a new app for the iPhone/iPod touch that's designed to turn your hummed melodies into MIDI data that can then be played back by one of 130+ built-in instruments.
The premise is that you can capture your moments of inspiration whenever or wherever they strike (though humming into your iPhone when you're on the bus might mark you out as something of an oddball).
Once your score has been generated, it can be edited in the staff editor, and it's possible to play back up to eight different parts simultaneously. The bank of supplied sounds includes piano, organ, drum, string, guitar, reed and brass instruments.
Songs can be exported as MIDI and compressed audio files, and you can set key and time signatures.
You can learn more about iComposer on the developer's website. This contains examples of the audio-to-MIDI conversion in action.
The software costs $8.99/£5.49 and is available now from the Apple App Store.
(Via Synthtopia)

3 Simple and Free Website Design Resources for Musicians

3 Simple and Free Website Design Resources for Musicians
A Guest Post by Crowd Audio
I’ve harked on marketing for a few posts now.
Not for nothing, because being a band in a vacuüm is pointless.
You want fans, and marketing is the thing that will get you fans.
It gets a bad rap, but marketing isn’t evil. It’s what you do every day when you talk about your music, upload a song or post a music video.
And as you all know by now, you should be doing this through your own website.
Where Do I Find a Good Website Design for My Band?
Good question.
The answer is: ALL OVER THE PLACE!
It’s actually quite frustrating because you can feel like you’re drowning in designs when you go search on Google. But let’s narrow the search parameter a little bit and focus on something that’s more budget friendly.
Or as you musicians might know it as: free.
I’m only recommending and talking about WordPress themes because that’s what I’m familiar with and confident to talk about.
There are a ton of free options out there, and even more Premium, paid themes as well.
Just a quick search on Google for “free WordPress themes for musicians” yields some good results. Obviously they won’t all be free but here are some great sites that have some good free options for you.
Premium Free WordPress Themes
PremiumFreeWordpressThemes has some good options for musicians on a budget that would like a simple and nice design.
The Retro Music and IndaClub are both cool options for wildly different genres.
Heaven Themes
Heaven Themes looks super cluttered and seems to portray itself as a massive hub for website themes. At first glance it looks like Amazon.com if they only sold website themes.
But once you get past that you can’t deny the massive amount of different themes available on their site. And they’re not only limited to WordPress so if you have different preferences for your platform(you shouldn’t) then you can choose a Joomla or a Blogger theme (don’t do it).
TightMixBlog
There are some interesting choices on TightMixBlog. I guess the generic 2010 theme could work for your music, but it just lacks design and is a bit “blah…”
However, the author’s favorite theme on the site is Sight, a really cool free theme that comes with a bunch of customizability.
I actually used it a few years back as the theme for my band so I can highly recommend it to anyone who needs a simple but cool looking theme that won’t cost them a dime.
Other notable mentions are the City Dreams theme, which would come in handy if you have a really cool band photo or an awesome live shot of your band rocking out on stage.
Make it Simple
You don’t need an expensive designer to make you a website. You just need some intermediate skills in setting up your free WordPress theme and you’re good to go.
This is something anybody in your band should learn because you should always treat your website as your flagship marketing tool.
What themes are you using on your website? Did you go with something free, or did you treat yourself to a premium theme?
Crowd Audio helps you take your music to the next level. They connect independent bands and musicians with excited audio engineers eager to help them with their music.
If you’re a musician, Crowd Audio gives you access to a community of audio engineers eager to mix and master your music, giving it that professional sound.
If you’re an audio engineer, Crowd Audio creates a community of like minded individuals looking to gain experience by doing the audio work they love.
Through community and crowdsourced competition, bands get a professionally produced sound while audio engineers get exposure and experience

How To Structure A Good Singing Practice Session

How To Structure A Good Singing Practice Session
A Guest Post by Rowen Bridler
Most of my clients’ original singing practice session structure went something like this:
1) Take a deep breath
2) Sing through a song
3) Sing through the song again
4) End
They then came to me wondering why their singing wasn’t ‘up to scratch’.
It’s a common problem that most people face – having to be a bit disciplined and organised about something. The great news is, you only have to get consistently organised about one or two things and then you’re going to find it much easier to add a few more as necessary.
For example, if you have a regular exercise regime, even if that’s only – go for a run on Mondays and Thursdays in the morning before work – that’s something to rely on and work with. The same simplicity can be applied to your singing practice. At least, to get started. We all want to save time, and the only way to do that is to be super-effective with our time. (Yeah, I know that sounds horribly business-y, but it’s kind of true. Sorry.) So, how about on Mondays, Wednesdays and Fridays, you try this:
1) Have a cup of (herbal) tea
2) Stand up straight, take a deep breath and sing a long note
3) Work through more basic singing exercises such as scales (see the ‘Essential Singing Exercises’ audio training on my shop page) for about 20-30 minutes
4) Get out a copy of the lyrics of a song you want to sing
5) Listen to the beginning of the first verse and work on each line, one at a time and then two together, then all four lines (or whatever it is) in one go. Note where you need to take a breath by drawing a big V shape at the necessary point in the lyrics you have in front of you.
6) Record yourself singing this verse (on your phone or laptop, iPad or whatever, it doesn’t have to be superb quality)
7) Listen back to it and note the things you need to improve
8) Sing the bits you need to improve about 3-5 times over trying different ways to approach the high note or sing more smoothly, according to what needs correcting
9) Sing the whole verse again – note how you’ve improved!
10) Sing the whole thing through now – just to HAVE FUN with it.
11) Make a note of the parts of the song you’ll need to go over and improve on in your next session
12) END
The idea of this process is to hone in on the bits of any song or aspect of singing that needs improving and work on those first, then come back to singing the whole thing and having fun with it. It makes it both more efficient, and more enjoyable this way because you get over the boring part of being frustrated with the bit of the song that doesn’t sound as good, much quicker.
Try it for yourself. Let me know how you get on!
Rowen Bridler is a singer-songwriter, actress and voice coach. She lives in Prague in the Czech Republic but works with clients all over the globe via Skype. She specialises in coaching actors and singers with an issue with a song or speech that needs fixing, or a performance to prepare for, using simple and systematic techniques to target problem areas quickly. She is currently working on a Danish film,'1864', where she plays Johanna von Bismarck, speaking in German. She has a 'minisongs' series of short 15 second videos of her own songs on Tout, which she releases every Friday. In her spare time, she can be found wearing Cookie Monster t-shirts and pearls and reading old copies of Vogue.
http://www.rowenbridler.com
www.howtosingforyourlife.com

How To Get Featured On Blogs

How To Get Featured On Blogs
A Guest Post by Symphonic Distribution
At NoisePorn.com, we pride ourselves on featuring little-known, talented artists just launching their music careers, alongside their established counterparts. We love getting emails from artists who don’t have 1 million, 50,000, or even 1,000 Likes on Facebook. Discovering new talent for us is typically more exciting than just another release from a legendary artist.
It shouldn’t be news that we, like every other blog out there, get a TON of email submissions from independent artists, established record labels and professional PR agencies alike.
When we see that professional PR agency/record label email, we know that with every email we will get the same quality and necessary information needed for a review/post. They make life easy on us.
But when we get emails from little known artists or unsigned artists, we might get that, but we mostly get everything but that. How do you make your emails stand out to blogs? How do you make blog writers/curators to pay attention and actually click to listen to your music? You should give as much concern to the email content itself as you do to the music you’re sending. Your email subject line and content determine whether or not bloggers actually click on the link to your music or simply go straight to the delete button.
Want to increase the likelihood that blogs will actually notice your email, click on your music, and potentially post it? Follow these guidelines.
1. Put Keywords In Your Subject Line.
For starters, tell the blog in your subject line what exactly they will find inside for posting content. For instance: “Electro House Free Download.” Even better, give us some fun, descriptive word attached to it. Example: “Free Winter Mixtape – Dubstep/Drum&Bass/Electro.” Even better to trick me into thinking it’s tailored just for me: “NoisePorn – Electro House Free Download.”
2. Get Straight To The Point.
Don’t start an email off too casually, especially with “Yo bro.” Make it as simple and professional as possible. You probably don’t even need a salutation at the beginning. Just get right to the point.
Furthermore, don’t start an email off with an entire paragraph explaining your life story, how great our blog is, or begging. No one cares. Get straight to the point. What are you offering to us for posting? Is it a free download or official release? Why should we post your track? What do you have to bring to the saturated, overcrowded table of electronic dance music?
3. Provide Readers With ALL Necessary Info.
I have received an email before containing only a link to music along with the enlightening text, “Yo bro, love your blog check out my latest track man let me know what you think much love.” Yo bro, I’m not interested in your lack of care for my time. DELETE.
First off, as an electronic music blog editor who happens to be a woman, I despise getting emails from producer/DJs who assume I’m a man/bro. The electronic music industry is filled with women running sh*t on all sides of the business, so it’s idiotic and uninformed of people to assume any blog writer/editor is a man/bro.
And most importantly, this individual has given me nothing but the track itself. Technically, he did get straight to the point by giving me only a link to music. But if I liked the track and wanted to craft a post on it, I would need to email him back and ask for all the necessary information.
Give us ALL the information up front. Look around at blog posts and notice what they include. If it’s not all right there, it’s too annoying and time-consuming to email you back and wait for your response.
What to include?
• Link to stream the music on Soundcloud.
• Link to purchase the music on Beatport or iTunes (if it’s an official release).
For any links, if you say:
Click here to stream!
…sometimes the eyes are tired and that little “here” with the link embedded is hard to find. Make our lives easy and just copy and paste the entire link. Test out the links before you send.
• ALL social media links for artist and label (if applicable).
Note: If you as an artist don’t have an official Facebook Fan Page, make one! Your personal Facebook Page is worthless to blogs and fans. Sorry. Show people you mean business.
• Your Official Artist Bio.
Even if you’re almost completely unknown in the blogosphere with no official releases and no charting Beatport tracks, it’s always smart to tell blogs a little more about yourself. But don’t tell unimportant and uninteresting details if this is the case; keep it concise and simple. Otherwise you will appear immature and inexperienced.
Heads Up: If your bio is full of grammatical errors, spelling errors, and awful sentence structure, you a) make it very difficult on blog writers to read it and comprehend it, and b) make yourself look stupid and unprofessional. This is a HUGE red flag that automatically triggers the DELETE button. Some blogs don’t post the actual bio, but at NoisePorn we post the artist bio. I’m not going to waste my time editing your mistakes or attempting to read it.
• A paragraph or so (no longer) describing the music you’re sending, what makes it so interesting, and what makes you as an artist so interesting. Prove to me that what I’m about to click on is insanely unique and brings something to the completely over-saturated table of electronic music.
• Release cover artwork that is large (2000×2000 is universal) & high-quality. (See more on this below.)
4. Make Sure Your Release Cover Is LARGE & High Quality.
First, make sure your release cover is large. 2000×2000 is universally large and is the smartest way to go.
Next, understand that your release cover is often the first impression of you and your music, especially if you include it in the actual body of the email. Even if you’ve beguiled me enough to click on the Soundcloud link, if I see that the cover art looks awful, I’m not going to post it because it reflects poorly on both us AND you.
Take a look at your favorite blogs and the top blogs out there. Blogs and even official websites today are almost entirely image-based. The visual image on your release cover defines your brand, identity, taste, and gives an idea of the music it represents. Invest your time in creating professional, sexy cover art utilizing good design techniques. If you know NoisePorn, you know our front page is made up entirely of release cover art. It’s really important to us that our front page look high-caliber.
CONCLUSION: Show bloggers you mean business. Show us you have your sh*t together. Show us you respect our time. Make life easier on us.
By Kaitlyn Raterman
Noiseporn Editor
Managing Director of Licensing & Publishing of Symphonic Distribution
kaitlyn@symphonicdistribution.com
Symphonic Distribution was launched in the winter of 2006 by a Music Producer from Tampa, Florida. The company was launched with the intention of providing new and established record labels cost effective digital distribution to retailers such as iTunes, Beatport, Rhapsody, Amazon, and more with a strong emphasis on customer satisfaction. By the end of 2007, the company
struck agreements with over 250 record labels, and improved its offerings to include additional services such as Mastering, Marketing, Label/Artist Development, and more.

Could you write a song a week for an entire year? She did!


Could you write a song a week for an entire year? She did!
A Guest Post by Songwriting Scene
52 songs, 52 weeks. It might sound overwhelming to pen a song a week for an entire year, but it seems like these kind of marathon-like challenges are everywhere these days — The FAWM challenge (28 songs in 28 days each February); The 50/90 challenge (50 songs in 90 days); and even the Fearless Songwriter weeks of 7 songs in a week that I’ve partly taken part in (as in, writing one or two songs in a week).
Still, 52 songs in a year is still mighty challenging, particularly if part of the gig is to post a video on YouTube each week — which means you can’t hide any tunes in a half-hearted pile. Every song is out for the public to listen to and judge. And a year is a long time — it’s easy to drop out halfway through.
So, I was impressed and proud of my friend Carolann Solebello, who took part in a songwriting project put together by Texas singer-songwriter Cary Cooper on YouTube called RealWomenRealSongs.
I saw Carolann the other day when she hauled song #52 with her to the New York Songwriter’s Exchange for feedback. She seemed tired but happy. Carolann has a brand-new album up for grabs, called Steel & Salt, which features several of her RealWomenRealSongs efforts. Here’s what she had to say about her year-long songwriting journey:
Q: How do you feel now that 52 weeks of writing one song a week are complete? Emotionally? Mentally? Physically?
I feel equal parts inspired and tired, if that makes any sense. I am proud that I was able to complete the project in that I posted a song every week for 52 weeks, regardless of its degree of polish or refinement, glad that I was able to break down a few of my own emotional and musical roadblocks in the process, yet afraid I might have repeated myself thematically, or even melodically. It was a long journey, but worth it in so many ways.
Q: How did you get involved with RealWomenRealSongs, how did you get involved and how did you feel a year ago when you started?
Cary Cooper gathered 13 other women songwriters who were brave — or maybe crazy — enough to agree to write and post brand-new songs weekly, written around a prompt. Pairs of writers were assigned to each day of the week, so as to ensure that at least one new song would be posted on the RealWomenRealSongs YouTube channel every day for a year. Part of Cary’s hope for the project was not just to spark creativity in the “official” writers, but to awaken the creative spirit in others following the project. Along the way, we picked up a few adjunct songwriters who posted songs to the Facebook page right along with the rest of us, plus a photographer who used his visual composition skills to illuminate weekly prompts. My hat is off to Cary and to everyone who participated!
Q: What were the biggest challenges of writing a song a week for a year?
The biggest challenge for me was differentiation. Is that even the right word? I strove to write different types of songs as much as possible and not sink too far into my “comfort zone,” either musically or lyrically. I’m not sure I succeeded in that, but I’d like to think I gave it my best effort.
Q: What were the biggest things you got out of the project? What did you love most about it?
I developed a concrete writing process for the first time in my career, which helped stave off the anxiety of staring at a blank page. Every week, I tried to start the process with a little freewriting exercise in my notebook, riffing on the prompt. This allowed me to write whatever popped into my head, whether or not it rhymed, made grammatical sense, or even any sense at all. This untethered me from the constraints of my own “rules” about writing, and allowed me to be emotionally honest on a page I knew no one but me would read. Later, I’d return to those disorganized, uncensored ideas, sift out the emotional core, and begin writing the song around that. That said, I also learned to be flexible. If the freewriting didn’t really spark something that worked, I’d often try to approach the song from the other angle – exploring musical ideas first, and letting the melody lead the lyric. That’s not my natural way of working, but it inspired some good stuff, I think.
Q: Of the 52 songs, how many ended up being ones you really liked? How many were total throwaways?
I haven’t counted yet, but I’d guess that at least half of them will stay on the scrap heap for a long time, if not forever. Of the better half, maybe half of those will (or have already) ended up on a recording somewhere…
Q: What do you think the biggest benefits of this type of project are for anyone?
Tenacity and sisterhood. Having a weekly “deadline” gets us away from the trap of waiting for inspiration to magically strike. To write better, write more, and then some more. Also, working with a team of other songwriters who are all in the same boat fosters community, and allows us to appreciate where other minds go from the same starting point. We learn to rejoice in each other’s work rather than competing with each other.
Q: Did you ever feel you were about to throw in the towel?
Oh, sure. Every. Single. Week.
Q: What was your favorite song of the 52? Is your new album composed of songs mostly from this project?
Five of the eleven songs on my new album, Steel and Salt, grew out of the RealWomenRealSongs project. A few of those were recorded the same week they were written. I’m pretty jazzed about that. I think that nervous energy helps give the record a certain immediacy and edginess. As for a favorite – at the moment, my favorite is the one I just submitted, “Goodbye,” week number 52. That happened quite a lot, as a matter of fact…
Q: I know your son was really by your side through the entire year…sometimes even on video! Can you tell me about that just a bit?
My seven-year-old is a budding writer himself, I think. He was very interested in the whole process – asking me about each week’s prompt, talking about what that meant, offering suggestions about how he would approach the topic… I think he appeared in three of the videos with me (those got the most views, of course) and actually co-wrote two of the songs. That was great for both of us. It allowed him to feel fully vested in the project and allowed me to write in the voice of a child, and get a little window into the way he thinks. It was a wonderful way to make creativity a part of our daily life as a family, and not just something I do all by myself.
Q: What now? Are you taking a songwriting break for a while, or are you still raring to go?
Well, I thought I might take a little break from songwriting, but then I was inspired by a story someone told me the other day and immediately knew I must make a song from it. So, I guess the wheel rolls on…
Here is Carolann’s very first effort from 52 weeks ago — the prompt was “Patience” — enjoy:
Songwriting Scene is a blog founded by New Jersey-based singer-songwriter Sharon Goldman, written for songwriters about songwriting -- including tips, interviews, inspiration and thoughts about the creative process.

Use a past idea

Look back at a previous project you worked on, how can your solution for it relate to what you're doing now? Journals are great for references like this.
This is a great idea for a writer. Keeping journals, blogs, and other things that you like to keep ideas in. So you can always go back to it when your stuck on an idea, or even wanted to twist up your idea a bit.

Thursday, April 10, 2014

Draw it blindly

Creative Ideas
By Morris Hayes Jr
Grab something to draw with. Close your eyes and tilt your head slightly upward, then imagine what a solution would look like and draw it with your eyes closed.
I've got one better, go outside on a nice sunny day when there are a lot of clouds in the sky. You can do this a simply thing for few minutes, or even make a day out of it. But the thing is look up in the sky, and look at the clouds for a while and make a mental, or even a visual picture on paper. And if you're doing it right your imagination will run wild with you, and you can come up with a lot of good picture, crazy picture, or art masterpiece. Whatever it is have fun with it and let your imagination run wild.

Technical Hitches And Things To Avoid As A Singer-Songwriter

Technical Hitches And Things To Avoid As A Singer-Songwriter
Technical hitches and things to avoid as a singer-songwriter
A Guest Post by Rowen Bridler
This week I was all set to give you a video of my interview with a fitness expert who would convince you all to make sure you exercise, because, quite frankly, as a singer or actor you need to be fit. If only to have the strength to deal with the multitude of ‘personalities’ and ‘difficulties’ you may encounter…
But then YouTube decided it didn’t like my quicktime file which is what I end up with from recording Skype calls. I was so chuffed that I’d worked out how to edit it as well, but to no avail. So I’ll see if I can fix the problem for next time.
However, this gives me the perfect opportunity to tell you about some unrelated other news. I don’t often talk about my own music work as part of the resources on this site. That’s mainly because I want this site to be about how I can help YOU. It’s not meant as a self-promotion vehicle. And I also don’t want to be one of those vocal coaches who make themselves the star and pose with Simon Cowell. (God forbid.) I’m happy to help someone audition for X Factor if that’s what they want to do, but the work we would do towards something like that is not about posing and celebrity hob-nobbing. It’s about the simple techniques you need to hone in on to be clear which parts of a song are causing you trouble and how to fix it, quickly and efficiently. Having looked at a few other vocal teachers’ sites, I got really clear about what makes my teaching different. And it’s that ‘no flashiness’ idea. I re-wrote the blurb on the home page to reflect that, which you can read here.
Similarly, sharing from personal experience, having a career as a singer in today’s music industry isn’t about posing in cool music videos and having the latest keyboard/recording software/sunglasses. The music industry has gone through a lot of changes and it’s become necessary for musicians and singers to utilise the internet like a business owner. You need to clarify what your brand is, who precisely your audience is and what they use your music for. Are you an artist like Lady Gaga who writes for people wanting some great pop tunes to get dressed to before going out and who is the oddity in their peer group and therefore needs that reassurance that it’s ok to be different? Or are your songs about soothing people who are just lying on their bed at home on their own and thinking? Or are your songs about just dancing and having fun? The need to be clear about your brand and not stray from that either musically or in the promotional posts you make on social media has become paramount because these days you cannot be the mysterious artist no-one can get to know, anymore. You have to talk directly to your fans. And in order to do that, you need to know who you’re talking to.
If you post on Facebook about your trip to the hairdresser’s when your fans are 25 year old men who love death metal and Marilyn Manson fashion sense, then you’re mismatching your promo with your music’s audience. And you are better off being really specific about that audience instead of saying, ‘I want to reach out to everyone’ because it’s great if people hate you. Write-off a particular area of potential audience and you re-affirm that the type of fan you really want has come to the right place. I might like Nine Inch Nails’ music too, but I’m definitely not Trent Reznor’s target audience. And that’s ok, because those who are, LOVE him. I just kind of like his songs.
So if you are a 28 year old woman who’s seen a few hard times, is struggling to overcome a severe lack of support and wants to do something outrageously different to what your family, peers and co-workers are doing and who is looking for a Dr. House-like dry humour with which to shake the hardship off and overcome all that stuff, then you might like my songs. And if so, you would do well to sign-up here, because not only will you get a free song for your trouble, but it’s where all the ground-breaking, independent strong woman stuff is going on and you’ll find a home there.
And that’s the end of my one post that mentions my other work quite so blatantly.
Have you had difficulty promoting your own work as a singer-songwriter? Do you often struggle to be clear on who your target audience is and how to best reach out to them? Leave a comment in the box below to tell us how you feel about the music industry and how to successfully sell your music in today’s market.
Rowen Bridler is a singer-songwriter, actress and voice coach. She lives in Prague in the Czech Republic but works with clients all over the globe via Skype. She specialises in coaching actors and singers with an issue with a song or speech that needs fixing, or a performance to prepare for, using simple and systematic techniques to target problem areas quickly. She is currently working on a Danish film,'1864', where she plays Johanna von Bismarck, speaking in German. She has a 'minisongs' series of short 15 second videos of her own songs on Tout, which she releases every Friday. In her spare time, she can be found wearing Cookie Monster t-shirts and pearls and reading old copies of Vogue.
http://www.rowenbridler.com
www.howtosingforyourlife.com

Snip! Why Editing your Songwriting is Essential

Snip! Why Editing your Songwriting is Essential
A Guest Post by Songwriting Scene
In my daily, money-making life, I am afreelance copywriter and editor, crafting marketing materials for corporate entities in the business-to-business world…YAWN…ZZZZZ. Yes, I know. It’s not as scintillating as songwriting.
I do dig my day job, though, most of the time (especially when those checks arrive). One of my favorite tasks is editing — either my own or someone else’s writing. Believe it or not, it can be quite a Zen experience to take an unwieldy piece and whittle it down, removing unnecessary rambling, excessive verbiage and repetitive words or sentences.
A few of my own, occasionally rambling, thoughts about why editing your songwriting is essential:
You Can’t Put Everything in the Lifeboat
The other day, I re-read a post I published a couple of years back, a “Songwriting Manifesto” written by the late singer-songwriter Jack Hardy. In it, he has some great “deep” thoughts about editing your songwriting:
“The first step of editing is to get out anything that is bad writing. The second step is harder to learn: You have to get out even the good writing if it does not serve the point. It is difficult. The lifeboat is leaving. There are too many people for it. They are all good and deserving people. But if they all go in the lifeboat, it will sink!”
Wrap Your Songwriting Gift Impeccably
I’m a terrible gift-wrapper, but I like blogger Akshat Rathi’s description of editing your writing – he compares it to wrapping a beautiful gift carefully and thoughtfully, creating a wonderful presentation for the recipient. In the case of your song, of course, how you present it as a piece of written work can make a big difference:
“What do you think of a gift that comes impeccably wrapped? Even before you open it, you have in your mind the assumption that the giver must have really cared about giving this to you. Why else would they have gone to the trouble of using a good wrapping paper, cutting the edges with scissors and sticking tape in the right places? Suddenly, the contents of the gift will seem to be much better than if you had received the same thing in a badly wrapped version of the gift. That is the same feeling that a person has when they read a flawless piece of writing compared to one that has many mistakes. The contents of the writing might be the same but the way it is presented makes a big difference.”
Don’t Edit Your Process, Just the Finished Product
One big mistake writers make, though, is getting frozen creatively because of pre-editing fright. If you know you’re going to have to edit, it can be hard to just let a first draft flow. After all, why not just try and make it perfect the first time around?
But creative writing, or even craft-type writing like the marketing pieces I work on, doesn’t work like that. You have to let everything just come out as it may and then you can get out your “scissors” and snip away.
That’s the great thing about editing, though. You can always edit. You can always snip a bit here and there and tighten things up. What’s harder, really, is coming up with creative ideas in the first place.
So let those lyrics grow and bloom — once they’re out in the world, you can give them a trim. You’d be surprised how they clean up real nice.
Songwriting Scene is a blog founded by New Jersey-based singer-songwriter Sharon Goldman, written for songwriters about songwriting -- including tips, interviews, inspiration and thoughts about the creative process.

Wednesday, April 9, 2014

5 Tips For Getting Featured On Beatport

5 Tips For Getting Featured On Beatport
A Guest Post by Symphonic Distribution
So you have a new release and want it to be featured on Beatport. Get ready! There is a lot of competition, but the good news is that it can all happen with some consistency and good music. Here are some simple yet effective ways to increase your chances of being featured on the coveted site.
1. Plan ahead.
Planning ahead is vital in order to be considered for a feature. All banners that you see on the site are actually planned weeks ahead. So remember to deliver your music 2-3 weeks prior to your release date and to communicate in the featured release form the entire promotion efforts you will be doing for the release.
2. Get a high quality release cover
Make sure it’s as sharp and high-quality as you can. Use smart design principles. Get help from a professional graphic designer if need be, we can also help you design your release. We cannot stress this enough: This is your music’s first impression, so spend some quality time on this. Everyone sees the cover art before they hear the music. Not only will Beatport judge it – all the blogs will. It should draw full attention. This will not only help you get more fans, but Beatport will see you have taken the time to get some cool art work and have a strong branding effort. If you’d like more details on what younger music fans are looking for get the scoop here.
3. Remember to spell check!
Editors will notice any misspelling and will not take these types of releases in consideration. Remember to have a solid release bio as well that describes the release itself and not the bio of the artist. Keep it short and to the point, but as descriptive as possible with key words.
4. Sharing and Social Presence.
Your social networks, websites, and photos should all be cohesive. Beatport and other retailers do their research and there is a chance that they will support someone that has a solid social presence – AND a well-branded social presence. You must have a logo or professional press photo as well as a well-designed Facebook cover picture. Make it look great – it’s not that costly anymore to get top quality design.
Also, one of Beatport’s best indicators that your release will sell well is the traction and plays your release has. Work on getting as many REAL plays as possible. Join Soundcloud groups to help get more traction as well. Get the scoop on Soundcloud groups here.
5. Get prepared to answer some questions.
Stores like Beatport want to know that you are doing to promote your music. To increase these chances you should supply: Amount of Fans Artist has, amount of fans label has, DJ Support, marketing efforts done & expected sales. Make sure that any coverage you do get while you’ve been promoting, you actually communicate it to marketing@symphonicdistribution.com at least a week in advance, so we are able to communicate to the specific genre managers.
Beatport does not send us notifications about the releases they select for features, so we suggest you review the various pages of Beatport on release week to see if your release was selected. Best of luck!
Ready to submit for a feature? Just fill out the form in the content portal and we’ll communicate your interest! Not selling on Beatport yet? Check out our distribution options and we make it happen!

The Top 5 Melody Pitfalls—and How to Avoid Them

The Top 5 Melody Pitfalls—and How to Avoid Them
Written by Jason Blume
Many of the writers whose songs I listen to at my workshops work long and hard on their lyrics, striving to find unique, fresh ways to tell their stories and express their concepts. But they sometimes forget that we’re not writing poems, but songs—and if we hope to create songs that resonate with listeners, our lyrics need to be delivered on the wings of outstanding, memorable melodies.
It’s often easier to identify weaknesses in lyrics than in melodies. While it might be evident that a line of lyric is cliché and needs to incorporate a fresher, more original approach, it might be more challenging to diagnose the reasons why a melody fails to jump out of the proverbial pile or remain seared in the brain.
Following are some of the melody pitfalls I most often encounter—and their remedies.
1. Crafting Melodies That Sound as if They’ve Been Imposed Upon Predictable Chord Changes
Many of the songs by current pop and urban music hit-makers are crafted by creating a music track first. In these instances, a musical “bed” consisting of the keyboards, bass, drums and guitars is composed and produced prior to the melody that the vocalist will sing. A vocal melody is then crafted to work with the chord changes, beats and grooves that have been established.
While this approach to writing is not typical in country music, there are more instances of songs being created for the Nashville market by using this method. In country, Americana, roots and folk music, although a full musical track is not typically created prior to a vocal melody, chord progressions played on an acoustic guitar often precede the melody.
There is no “right” or “wrong” way to write a great melody, and countless successful songs have begun with a chord progression. The problem arises when the vocal melody sounds as if it has been imposed on those chords as an afterthought.
In my workshops, I, too, often critique songs with melodies that sound as if they were created as the result of writers strumming predictable chord progressions on a guitar—then imposing melody that works perfectly fine with those chords. There’s no “rub”—no dissonance. So, you might ask, “What wrong with that?”
There may be nothing “wrong” with these melodies, but “nothing wrong” is a far cry from melodies that are unforgettable, fresh and original. No one walks down the street humming chord changes, guitar licks, drumbeats, grooves or bass lines. While these are all important components of successful songs, they aren’t enough.
Giving more attention to these components than to the melody that sits atop them is analogous to a builder spending the majority of his or her time and energy on a house’s foundation, then haphazardly slapping together the actual home. The foundation is crucial—but not more important than the house. Chord progressions, drum patterns, guitar licks and bass lines need to be paired with fresh, original, can’t-get-them-out-of-your-head melodies and rhythms for the singer to sing.
It can help to assess your melodies by singing them a capella, to be certain they stand up on their own. They should be memorable, easy to sing and should not sound as if notes are missing—or extra notes have been crammed in—to accommodate lyrics.
Remember your melody is critically important to your song’s success. Regardless of how a song is begun, when it’s finished, it needs a vocal melody that compels an artist, publisher, producer or an A&R executive to say “Yes”—and an audience to invite it into their hearts.
2. Settling for Predictable Rhythms in the Vocal Melodies
With the unprecedented amount of music available to listeners, it’s more important than ever to separate our songs from the competition. Songs with melodies that rely on stock, less-than-exceptional rhythms are unlikely to command a listener’s attention.
One of the best ways to elevate songs from “good” to “WOW” is to write vocal melodies that incorporate fresh, hooky rhythms. Taylor Swift is a master of this tool. A listen to the verse and chorus of her GRAMMY-nominated smash, “We Are Never Ever Getting Back Together,” (Taylor Swift/Max Martin/Shellback) reveals the enormous contribution of the rhythms within the vocal melody.
This technique typically includes syncopation—placing the rhythmic accent on a “weak” beat—and it can be heard in countless hits. Some great examples are: Rodney Atkins’ recording of “Take a Back Road,” (Rhett Akins/Luke Laird); Carly Rae Jepsen’s “Call Me Maybe,” (Carly Rae Jepsen/Tavish Crowe); and One Direction’s “What Makes You Beautiful” (Rami; Carl Falk; Savan Kotecha).
Including syncopation and catchy, unique rhythms that push the envelope are among the best tools you can use to help separate your songs from the competition—regardless of your musical genre.
3. Lack of Contrast
A common melodic problem is the failure to clearly differentiate each section of a song (i.e., verse, pre-chorus, chorus or bridge) from other sections. While melodic and rhythmic repetition within a given section can be the proverbial glue that helps melodies stick in the brain, in order to sustain listeners’ attention, ideally, each section should be rhythmically and melodically distinct from the parts of the song that surround it. In simple terms, you don’t want the verses to sound like the chorus, or the bridge to sound like either the verse or chorus.
There should be no doubt when the chorus begins. You can achieve this by choosing from several different tools. One of the most effective ways to announce the arrival of your chorus is to use higher notes. The chorus often includes the highest notes in the song, and in many instances, these notes appear in the first line of the chorus.
Two exceptional examples of choruses that “jump out” are Adele’s “Rolling in the Deep” (Adele/Paul Epworth) and Jason Aldean’s “Fly Over States” (Neil Thrasher and Michael Dulaney).
Another way to be sure each part of a song is distinct from the song’s other components is to vary the rhythms in the vocal melodies from one section to the next. For example, if a pre-chorus is choppy and rhythmic, as a result of including a barrage of short notes (such as eighth notes), the subsequent chorus might benefit from longer notes (such as whole notes). Conversely, a verse that relies heavily on long, held-out notes might be best followed by a chorus that incorporates shorter notes for a more “rhythmic” feel.
While many pop, country and adult contemporary songs include choruses that “lift,” urban and urban-influenced pop songs often differentiate their choruses from their verses with a distinctly different rhythm—as opposed to soaring high notes.
To keep your listeners interested, be sure to vary the range and/or rhythms from one section to the next.
4. Introducing Too Many Melodic Motifs
We tend to remember that which we are exposed to over and over again—and this certainly applies to melodies. If you want your melodies to stick in the brain, repetition, repetition and repetition are the top three ways to achieve this. Your listeners can’t latch onto a melody and remember it if it keeps changing.
When I critique work from developing writers, I sometimes hear songs that establish a melody (for example, a 2-bar motif)—then bring in a new melody, and yet another melody—all within an eight-bar section. But when I analyze successful songs in various genres, I typically find that within any given section of a song (verse, pre-chorus, chorus, bridge) there are rarely more than two distinct melodic concepts.
For an example of a song that incorporates this tool, listen to Norah Jones’ GRAMMY-winning “Don’t Know Why” (Jesse Harris). You’ll notice that the verse is comprised of a 4-bar “call and response” melodic motif. The rhythm established in the first two bars is repeated in the second two bars. This 4-bar melody is heard four times; there is no additional melody introduced in the verse. The bridge also uses this tool by establishing a 4-bar melodic phrase—then repeating it.
Another excellent example of incorporating repetition by limiting the number of melodic ideas within each section can be heard in the chorus of One Direction’s career-breaking song, “What Makes You Beautiful” (Rami; Carl Falk; Savan Kotecha). The chorus is comprised of a 2-bar melodic phrase that is heard three times. It is followed by the 2-bar phrase that accompanies the title. This fourth phrase is a different melody and rhythm—thereby distinguishing the title from the lines surrounding it. This eight-bar melody is then repeated. With the exception of one line, every line of the chorus lyric contains the identical number of syllables, allowing the melody writer to repeat the same rhythm, and almost the same melody.
Listen to your favorite songs and you’ll likely hear the same rhythms and melodies repeated over and over within each section. By incorporating this technique into your work, you can write melodies that listeners can’t forget.
5. Failure to Rewrite Melodies
What’s the chance that the very first melody that pops into your head is such perfection that you couldn’t possibly improve even one note or one chord— even if your entire career were riding on doing so? Our careers are riding on composing songs that include melodies that are not just “good”—but exceptional. Your melodies need to edge out those written by the writers and artists who top the charts— the song crafters who have their fingers on the pulse of the current music scene.
To unearth the very best melodies you’re capable of, challenge yourself to rewrite each verse and chorus at least three times. You might craft alternate melodies by placing emphases on different syllables, words or combinations of words. For example, if your title is “I Know I Can Write a Hit,” you could emphasize the words in boldface (below) by holding them out longer or assigning them higher notes:
I KNOW – I Can Write a Hit
I – KNOW – I Can Write a Hit
I Know I CAN – Write a Hit
I Know I Can WRITE a Hit
I Know I Can WRITE a HIT
Explore different note choices—try ascending or descending notes; try different rhythms within the vocal melody—including long, legato notes and choppier rhythms. You might also see how your melody works at different tempos.
Yet another way to craft alternate melodies is to repeat some of your syllables, words or combinations of words. For example:
I Know—I Know – I Can Write a Hit
Know I Can—I Can—I Can Write a Hit
You might also try using nonsense syllables to create an added melodic hook. For example:
Oh, Oh, Oh, Oh – I Know I Can Write a Hit
I Know EYE—EE-EYE-EE—EYE Can Write a Hit
For good examples of this tool being used in various genres, listen to Feist’s “1234” (Feist/Sally Seltmann), Beyoncé’s “Single Ladies (Put A Ring On It)” (Stewart/Nash/Harrell/Beyoncé) and Jake Owen’s “Barefoot Bluejean Night” (Paslay/Altman/Sawchuk).
You can also try a variety of different chords to accompany your melodies. Sometimes, a new way of harmonizing your melody can be just the ticket it needs to bring it to life.
In some instances, the very first melody that flows from you will indeed capture the magic—but you can’t be certain of that until you’ve tried to make it even stronger. After you’ve explored a variety of melodies you can always go back to your first melody—if that’s the one you prefer.
Remember: If you don’t give the decision-makers and your listeners a reason to choose your songs over the competition—they won’t. Rewrite your melodies until they are distinctive, fresh and instantly memorable. Push the creative envelope while remaining consistent with the genres you’re targeting. Don’t settle for less than your very best. Your career is riding on it.
Jason Blume is the author of 6 Steps to Songwriting Success, This Business of Songwriting, and Inside Songwriting (all publishing by Billboard Books), and he has produced a series of instructional songwriting audio CDs. His songs are on albums that have sold more than 50 million copies, and he is among the few writers to ever have his songs on the pop, R&B, and country charts all at the same time. Jason’s songs have been recorded by diverse artists including Britney Spears, the Backstreet Boys, the Nashville Chamber Orchestra, and country music stars including the Oak Ridge Boys, John Berry (earning a BMI Million-Air Award for exceeding one million airplays), and Collin Raye (6 cuts). He most recently had two top 10 hits in Europe with Dutch star, BYentl, and his songs have been included in top television shows including “Scrubs,” “Friday Night Lights,” “The Guiding Light,” Disney’s “Kim Possible,” and “the Miss America Pageant.”
In addition to developing and teaching the BMI Nashville Songwriters Workshop, Blume has presented master classes at the Liverpool Institute for Performing Arts (founded by Sir Paul McCartney), and in Ireland, Scandinavia, Australia, Canada, Bermuda, Jamaica, and throughout the U.S., in addition to co-leading the Nashville Songwriters Association’s annual song camps. His latest book, This Business of Songwriting, Revised 2nd Edition has just been released and is available at www.jasonblume.com, with e-books available at Amazon.com.

DIY Merch and Marketing: Bandcamp Adds Gifting, Topspin Intros Cross-Promotions

DIY Merch and Marketing: Bandcamp Adds Gifting, Topspin Intros Cross-Promotions and more...
DIY Merch and Marketing: Bandcamp Adds Gifting, Topspin Intros Cross-Promotions
Here's some action from music support elves making DIY artists' lives easier. Just in time for the biggest sales season of the year, Bandcamp introduces gifting. Now you can give digital downloads as gifts with physical products up next. Over at Topspin they've added a promo exchange as well as advertising options via ArtistLink, which is a rebranded version of GoDirect now on its own site. So go make merry and benefit from the season while building to an awesome New Year!
Bandcamp Adds Gifting
Yesterday Bandcamp announced the option to buy and send digital music as gifts:
"You can now send any album or track on Bandcamp as a gift. Just click 'Send as Gift' (below the Buy Now link), enter the recipient’s email address, add an optional personal message, and then check out as always."
"Your friend will get an email containing a link to the high-quality download, as well as instant, unlimited mobile access to the music via the free Bandcamp app."
Physical items will also soon be available. Gift recipients can easily set up a Bandcamp fan account if needed without making an additional purchase.
For folks wanting specific music as gifts, there's a Bandcamp wishlist option.
As Bandcamp notes:
"Your fans would love to support you by giving your music to their friends. Please let them know that there’s now an easy way to do so!"
In some respects this is an increasingly basic ecommerce feature but, given the power of Bandcamp for indie artists, it's well worth noting.
ArtistLink Promo Exchange and Advertising
ArtistLink, previously known as GoDirect, is the home for various free services developed by Topspin.
ArtistLink is the gateway to getting an artist's page at artists.MTV, VH1 or CMT and uploading your content. ArtistLink also supports integrated sales and downloads on your page.
In addition, ArtistLink offers fan-gating, i.e. requiring an email address, Twitter follow or Facebook like to access content.
In yesterday's newsletter, Topspin announced the ArtistLink Promo Exchange:
"The ArtistLink Promo Exchange is a free and optional cross-promotional network where your offers are promoted to fans of similar artists and in return you agree to allow other artists to promote their offers in front of your fans. The more impressions you give to other artists, the more impressions you get in return."
And if you want to pay for more specific promotions, ArtistLink now has an advertising program.
They say they have more plans ahead so go sign up now to hear about it before we post about it.

Artistic Efficiency: How to Create More and Get Out of Your Own Way

Artistic Efficiency: How to Create More and Get Out of Your Own Way
By Michael Shoup, owner of 12South Music and co-founder of Visualive.
Nine years ago, I left college with a Bachelor's Degree in Music. Untested and honestly, quite naive, I spent the next three years using money from designing websites freelance to ineffectively tour as an artist around the country, gigging myself into over $6k of high interest credit card debt. Embarrassed and defeated, I stopped writing, I stopped playing music outside of my home, and my answer to "what do you do?" begrudgingly changed from music to websites.
Fast forward to today and I've been debt free for over 3 years. Within that time, I self-funded my own full-length record from cash and started a music marketing agency to promote independent artists. I took 3 months, wrote/recorded and shot a video for one song a week about anything my blog readers submitted and released them all for FREE, and I'm currently in the process of launching a new Social Media App called Visualive all while working remotely from the road.
How did I do it? I want to show you and show that you can too with 5 simple rules.
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About every six months, I use this system to revitalize and redefine my goals and work-flow as an artist, as a business, and as a human being. Most of it is common sense, and perhaps that's why many people never use it; they don't realize they already have the tools.
Here's what I've learned:
RULE 1: Minimize
Chances are, if you're in your 20's or 30's, you're doing too much. You have a Twitter, Facebook, 4Square, Tumblr account, and maybe more. You may not even realize it, but you find yourself wishing you'd start that business, try for that dream job, or make that record… and you don't because of "obligations" or "responsibilities", or worse yet, simple "lack of time." I'm with you. I've been there. Unfortunately for us as humans, this doesn't get easier as we grow older and add families or children to the mix, so it's best that we learn how to handle it now. No more excuses. It's time to trim the fat.
In my early 20's, I found myself devoured by a freelance design business that demanded constant attention with little return. My assumption that making my own hours would instantly give me the flexibility to do music wasn't exactly true, as the constant search to find work became a full-time job of its own. My solution? Take a 9-5 position at a local design firm. While this might sound counter-intuitive, it actually freed up a large majority of my time by eliminating an entire proposal and client management side I no longer dealt with, and provided me with the means to invest in my music career for the first time. I had time to write better songs and money to get things moving.
While this may not be the exact first step for everyone, I believe minimalism is key. I challenge you to examine what you do on a day to day basis, and ask yourself (a) do you actually like doing those activities and (b) what would happen if you just STOPPED doing part of it. What are the consequences? What is the worst-case scenario that could happen if you just dropped that activity today? What would the benefits be? What if you only used one social network and built your audience there? Would you suddenly find yourself with blocks of time available to dedicate to your passion or audience? I certainly did.
This rule applies to people as well as activities. You know those friends I'm talking about; the ones who seem to disappear until they have a favor to ask of you. Though removing yourself from unbalanced friendships may have its difficulties now, the rewards in time and creative energy down the road are exponential.
RULE 2: Delegate
While the term "independent" in the music industry generally refers to running your own career, it doesn't necessarily mean you have to do it alone. This is one part of the puzzle that I find many creatives miss. I know I certainly did. The beauty of being an "independent" artist is that you're suddenly the boss of your own career; the CEO and founder of your music, and it's your job to build a team under you.
So how do we do this? If you've followed rule #1, you should have already eliminated anything that isn't necessary to do. With what's left, ask yourself if it's necessary that You specifically do the task, or if someone else could do it for you, possibly even better than you. [side-note: I don't generally suggest delegation of creative work. That's what you enjoy, remember!?] If it's work that you personally need to do, [for example, communicating with your fans] I move it onto the next rule. Otherwise, I find a way to delegate it.
Real life example: I dread cleaning my house. Because of this, it takes me twice as long as any normal person to perform the task. However, if I hire someone to clean my house for me, it costs me money. Here comes the magical logic: I use a time vs. money ratio to make most of these decisions and apply it to everything from life tasks to music business work. First, I take my last year's income and come up with a (rough) hourly wage for myself. Next, I'll take the amount of time it takes me to do a given task, multiply it by my hourly wage, and come up with a task price. If I can find someone else to do the task cheaper than my "price" I consider it a matter of savings! In the end, time is money, and what we're looking for are ways to stream-line the busy work and free more time for connecting with fans, other creatives, and doing creative work.
"But I'm a starving artist? I can barely pay my rent. How do I find the money to pay someone else to do something for me?"
Do you have a parent / friend / significant other who believes in you and wants to see you succeed? Can you ask them to take on a very small task part time to help you get a leg up? What about a college intern? Do you have experience you can offer up or teach them in return for some "free work"? You don't have to go from starving artist one day to cash-flowing business the next, and taking small steps like this will teach you how to better delegate before you start paying for it.
"Okay Michael, I get your example, but do you really weigh this for everything in your life? Even Music Business?"
YES.
In the last year alone, I've hired two Nashville based assistants, a Los Angeles based Virtual Assistant, and a Virtual Assistant from the Philippines. These people have helped me book entire tours, gather contact information, build websites, schedule meetings, run my finances, make phone calls, and even plan strategies for creating new music. By taking time to find the right people and trusting in their abilities, I have been able to almost double my creative output, and the cost to me has been negligible once you factor in how profitable they have allowed my music business to become.
What was the tipping point for me? If you haven't yet read "The 4-Hour Work Week" by Tim Ferriss, pick it up now, today, this second, and read his chapter on outsourcing. Think what you may about the rest of the book, but this chapter alone has invaluable strategies for creatives on how to get out of your own way.
RULE 3: Prioritize
"The key is not to prioritize your schedule but to schedule your priorities."
~ Stephen R. Covey from "The 7 Habits of Highly Effective People"
Our society, and partially our school system, has ingrained in us that busy is better; that multi-tasking is a necessity, and that Facebook deserves your constant attention. It doesn't. What does deserve your attention are your goal-driven, well-defined priorities. It's time to separate yourself from the noise.
If we've already dropped the collective mass of unnecessary items from our lives and delegated out anything that doesn't specifically require our input, then all we have left are things that actually need our attention. You are now the CEO of your life and artist career. Congrats! Now to act like one.
This is the rule where I see most creatives lose focus. I personally suffer from the "do-it-all-now!" syndrome, so I can relate, but doing what deserves your attention at the right time creates momentum, and our goal is to feed that energy.
I start this process by taking a pen and paper and writing down all of the tasks that I need to do [Actually, I usually do this starting at rule one and make columns for "minimize", "delegate" and "prioritize"]. Once I have my list, I'll give each task a weight based on its urgency, my desire to see it to completion, or the length of time it's been on the list [longer gets higher priority].
Now, the magic comes in making these priorities actionable. For each item with the top priority rating, I break it down into small steps. For example, if I have "Finish Co-write with Kenny" as a priority, I'll break it down into:
1. Call Kenny for writing meet-up
2. Follow up and put it on the schedule
3. Refresh on material we wrote previously
4. Write with Kenny
Suddenly, I've got easy steps to reach each of my priorities. Next? Do step one TODAY. Setting your priorities in motion is the easiest way to guarantee they stay a priority. Then, continue in sequence scheduling up your week or month with these actionable steps to accomplish your goals.
Also, as a general rule, I try to give myself no more than 3 "to-do's" per day. Seeing a giant list of things that need to get done tends to send me into a coffee drinking panic, and in general, is not super conducive to freeing yourself creatively. Savor the coffee. Make time for your priorities.
RULE 4: Automate
Does anyone still pay with cash all the time? Do you remember having to thumb through a stack of bills and change to find the right amount, then possibly receiving change back and having to count or organize it? Along came Debit and Credit Cards, and with them slews of systems to make the process of a transaction more efficient. What if you could use similar automation to get out of your own way? Well you can, and I do every day.
By running myself through this "5 Rules" process numerous times, I began to notice systems develop each time a similar priority was identified. Perhaps all co-writing appointments could be setup in the same 4 steps. Maybe all my reoccurring payments could be pooled to one credit card that I auto-pay once a month? Could all my booking emails be funneled to an auto-responder that followed up for me and sent a press release? As these systems began to develop, I would ask myself one simple question: Does automating this task make it too impersonal? If the answer was no, I'd set the system in place.
So far, I've done this for my finances, 90% of my email, my processes for scheduling and communicating with my assistant, and a custom process I've developed for passively finding targeted fans [this one I'm super excited about. Hit me up here to find out more]. The results? I have more time to write, make music, and live life than I ever have before, and I find myself far less worried about "did I do that?" I don't have to think. It's already set to go.
Now, I can understand some people being a bit wary doing this with their finances and I could probably write an entirely separate blog on how to do this. However, for a great run down of how to do this successfully, I'd suggest Ramit Sethi's "I Will Teach You To Be Rich." Don't let the unfortunate title fool you, he's not full of crap. In fact, the book's a New York Times best seller, and is full of very plain and simple financial advice that even a scatter-brained musician like myself can understand. I've used common sense from this book along with Dave Ramsey's "Debt Snowball" plan to automatically budget for my goals and make it near impossible to not get them funded. Also, previously mentioned "The 4-Hour Work Week" by Tim Ferriss contains a good amount about personal automation.
RULE 5: Create
This is it, folks. This is what you've saved up so much time and energy to do. In my personal opinion, this should always be priority and rule #1, even if you do use the first 4 rules to clean out everything else. This is what drives and motivates you. As an artist or content creator, this is what will actually make or break you in the end. This is what you should be funneling the vast majority of your time and effort into as it feeds your authentic ability to connect and engage your audience.
My personal favorite metaphor for this comes from Bruce Warila's article about a 3 legged table. It's a quick read and worth your time, but in summary it suggests that your career is built on 3 legs: Songs, Magnetism, and Business… and that out of these, Songs is the one leg that can bring down the entire table if it isn't strong. Take this to heart. Spend your time developing your talents and creating quality material. While it may not be the first thing that brings you financial success [via digital downloads, for example] it is the strongest piece that connects you to your fans, and builds a relationship that can last your entire career.
And personally, I think that should be quite a long time.
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*BONUS ROUND: Take Big Calculated Risks
This last piece I include as a small tidbit to chew on.
At least once a month, I challenge myself to take a big risk with my career; to do something that scares me or toss a Hail Mary with no real assurance that anything will come of it. Though sometimes these amount to nothing, they've also accounted for some of my greatest successes and built relationships that I would've never dreamed possible.
Real life example: Being in Nashville, I'm often close in proximity to some of the greatest music industry veterans of all time… but proximity only matters when you do something with it. As a long-shot, I reached out to the Grammy Award Winning engineer for one of my favorite records of all time [Tom Petty's "Wildflowers"] to master my most recent record "Learning How To Live." To my surprise, a few days later Richard Dodd responded back to me happy to work with me and within my budget. My Hail Mary turned into a superb collaboration and I couldn't be happier with how the record turned out.
The easiest way to motivate myself to take these risks is merely to consider the worst-case scenario. What is the absolute worst thing that could happen by taking this risk? Often, I find even the worst scenario lands me only mildly out financially and more often than not, only back in the place I started